The SEO and Content Marketing event that brings together 5,000+ Search Marketing professionals

Discover our latest edition and previews one

Neil Patel

Neil Patel

Barry Schwartz

Barry Schwartz

+ 5000 attendees 2 days 14 sessions, including 2 with our special guests 100% online & free

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Maximize your ROI with the most effective SEO & Content strategies

SEO Square is no ordinary online event.
It brings together the most brilliant experts in their field, all for free! Their goal for this second US edition: to help you be more competitive on 2 ultra-powerful growth levers: SEO and Content. Each conference showcases proven strategies, testimonials and tactics ready for immediate implementation in your company. You’ll leave armes with actionable ideas to grow your business and maximize your ROI.

Our recents conferences

October 15 – 2024

10:30am – 11:20am
(NY – EDT)

50 min

Marketing trendsSEO TrendFuture

Ask Barry Anything About the Future of SEO!

Join Barry Schwartz for an exclusive Q&A session exploring the latest trends and innovations that will shape SEO by 2025. Learn how to adapt your strategies to maintain a competitive edge in the evolving digital landscape. Don’t miss this opportunity to gain valuable insights for the future of SEO!

Barry Schwartz
CEO, RustyBrick

October 16 – 2024

10:30am – 11:20am
(NY – EDT)

50 min

Content trendGrowthData driven marketingMarketing strategy

Rethink SEO: the modern approach to online growth

Not sure why your SEO efforts aren’t paying off? Neil Patel will show you why traditional tactics might be failing and keeping your website stuck on page two of search results. Learn his data-driven approach to target the right keywords and channels, create content that resonates with both users and search engines, and discover new strategies to keep your business visible in a world of content overload.

Neil Patel
Co-Founder & SEO Expert, NP Digital

Our latest edition

April 9 – 2024

9am – 9:50am
(NY – EDT)

50 min

Marketing trendsIA MarketingData driven marketingMarketing strategyContent Marketing

15 Marketing Trends you can’t ignore in 2024

The marketing game is constantly changing. What worked last year might not work today. In this lecture, Neil will reveal 15 key trends you need to know in 2024 to stay ahead. He’ll cover areas like AI, data-driven strategies, and the latest in social media and content creation. Discover how these trends are transforming marketing and leverage them to build genuine connections with your customers, taking your marketing from good to great. Forget outdated tactics and embrace the future! Learn fresh and practical strategies to take your marketing to the next level and become the marketer your competitors envy.

Neil Patel
Co-Founder & SEO Expert
| NP Digital

April 9 – 2024

10am – 10:50am
(NY – EDT)

50 min

Marketing trendsData driven marketingMarketing strategyContent Marketing

Because No One Lies to Their Search Bar: How Search Insights Leads to SEO Evangelism 

Discover the secrets of evangelizing SEO within large organizations from Stephan Bajaio, Former Conductor co-founder and Chief Evangelist, SEO veteran with over 20 years of pioneering SEO for top Fortune 500/Internet Retailer 1000 brands. SEO is often relegated to a reactive, tactical role, confined to chasing algorithms and keywords. However, with a deeper understanding of search intelligence, you too can transform search insights into search evangelism. This session promises invaluable lessons for any business aiming to implement a winning organic strategy, tailored for CMOs, SEO professionals, and Content Managers seeking to elevate their SEO game.

Stephan Bajaio
CEO, Co-Founder 
| VibeLogic

April 9 – 2024

11:00am – 11:50am (NY – EDT)

50 min

Global SEOLocal SEOInternationalGrowth

From Local to Global: Grow your business by mastering SEO!

Unlock your growth potential by crossing borders with an effective international SEO strategy. Chris Philip, VP Lead SEO at Dentsu, and Corentin Mirande, Head of International Development at Semji, will share all the keys to succeeding in this challenge and conquering SERPs abroad. Learn directly from the experts how to orchestrate your resources, avoid pitfalls and navigate multicultural challenges to triumph in new markets. This conference is your gateway to concrete solutions and proven strategies to accelerate your international expansion with confidence.

Chris Philp
Lead SEO
| Dentsu

Corentin Mirande
Head of International Development
| Semji

April 9 – 2024

12:00pm – 12:50pm (NY – EDT)

50 min

SearchSEOROIMeasure

Measuring SEO Success for Internal Buy-In

SEO knowledge varies across organizations, making it essential to measure its impact and communicate it in simple terms for stakeholder buy-in. Join us to discover how to assess the impact and ROI of your SEO initiatives and learn from Craig Harkins of Costar and Matthew O’Such of Getty Images on securing stakeholder support for SEO strategies.

Frank Vitovitch
Global VP of Solutions Consulting
| Botify

Craig Harkins
Director of SEO and Content
| Apartments.com at CoStar Group

Matthew O’Such
VP of SEO
| Getty Images

April 9 – 2024

2:00pm – 2:50pm
(NY – EDT)

50 min

AISEOTrendsContent2024

Fireside chat with Eli Schwartz

Join us a for a live Q&A where we ask Eli about how product-led SEO is impacted by AI, trends for the future and so much more.

Eli Schwartz
Growth Advisor and SEO Strategic Consultant

April 9 – 2024

3:00pm – 3:50pm (NY – EDT)

50 min

CROPersonalizationConversionsCheckout funnel

Finding Experimentation Hotspots on Your Website

Let AB Tasty be your website tour guide to share the most interesting and best-performing optimization tricks learned from our customers. Featuring insights from well-performing tests, our experienced CSM Managers will highlight the key areas to test for your home page, PDP, PLP, add to cart and checkout funnel. With examples from across the range of AB Tasty’s clients, Nick and Justin will give you pointers on: how to improve each page, tests that have been proven to work, main areas of friction that can occur, and best practice for test ideas. Whether it’s for mobile, app, or desktop – we’ll give you the lowdown on how to get your site up to speed using experimentation as your guide.

Nick Stratton
Enterprise Customer Success Manager
| AB Tasty

Justin Trout
Commercial Customer Success Manager
| AB Tasty

April 10 – 2024

9:00am – 9:50am
(NY – EDT)

50 min

GoogleAIContent Marketing

How Google fights the AI content wave

You cannot put the genie back into the bottle. AI content is a thing. If you do it well, you can drive significant traffic. If you do it poorly, you can ruin your brand and domain. Google has specific mechanics in place that regulate the amount of AI content in the search results. In this deck, Kevin present examples of AI content that work well and what Google does to not drown in a sea of commodity AI content.

Kevin Indig
Growth and SEO Advisor
| Shopify, Atlassian…

April 10 – 2024

10:00am – 10:50am (NY – EDT)

50 min

WorkshopCMOAILeader

Towards SEO Leadership: Amplifying Your Market Strategy with AI

Join our exclusive webinar to discover how AI can elevate your SEO strategy beyond content creation to informed decision-making. Led by Nicolas Nguyen, SEO expert and Semji co-founder, learn how AI’s deep competitive analysis can position you as a market leader. This session offers a groundbreaking AI-based method for redefining competitive advantage with strategic insights.

Nicolas Nguyen
Co-founder and SEO expert
| Semji

Corentin Mirande
Head of International Development
| Semji

April 10 – 2024

11:00am – 11:50am (NY – EDT)

50 min

SERPDataE-commerceSearch intent

Unveiling the SEO Strategies behind USA’s Fastest Growing Ecommerce Companies

Join us as we reveal ecommerce companies with the biggest organic traffic growth in the USA. We’ll then delve into the data and SEO strategies of the most successful companies and share actionable insights, best practices and unique SERP features to target in 2024.

Adelle Kehoe
Director of Content Marketing
| Similarweb

Baruch Toledano
VP, GM Digital Marketing Solutions
| Similarweb

April 10 – 2024

12:00pm – 12:50pm
(NY – EDT)

50 min

CROSEOUXSERP

Cognitive biases – how to use psychological theories to improve your SEO

Cognitive biases affect us all, even if we don’t like to admit it! In my talk, I will guide you through a number of cognitive biases that impact the work we do as SEOs which will in turn help you to create better campaigns.


Sarah Presch

Digital Marketing Director
| Dragon Metrics & Brighton SEO Speaker

April 10 – 2024

2:00pm – 2:50pm
(NY – EDT)

50 min

Global SEOData-driven

Marketing Data, Fast and Slow

Modern organizations need a combination of strategic insights and tactical execution to move their marketing agendas forward. Evan will discuss how data-powered decisions at all levels of the organization allow you to act fast, improve long term decision-making and increase ROI for every piece of content created.

Evan Kaeding
Global Director of Solution Engineering
| Supermetrics

April 10 – 2024

3:00pm – 3:50pm  (NY – EDT)

50 min

SEOOpportunitiesSERPDataUXXML Sitemaps

8 strange things on websites that get still seem to get neglected, you won’t believe number 4

Whilst we are familiar with XML Sitemaps, do we understand the opportunities in them, do you know there are two other fun assets file that improves your UX and when we look at the SERP are we truly taking advantage of everything within it? Gerry White who is the VP of Growth at Mirador Local and an SEO specialist of many years talks through the fun things that are frequently hidden away in websites and often left unchecked, often with default values or blocking something, how can we analyse, optimise and verify these files, pages and opportunities to make sure that they are working for best effect in 2024.

Gerry White
VP of Growth and SEO specialist
| Mirador Local

Sneak Peek: Our Previous Speakers!

Neil Patel

Neil Patel

Co-Founder | NP Digital

Eli Schwartz

Eli Schwartz

Growth Advisor and SEO Strategic Consultant

Baruch Toledano

Baruch Toledano

VP, GM Digital Marketing Solutions | Similarweb

Chris Philp

Chris Philp

Lead SEO | Dentsu

Frank Vitovitch

Frank Vitovitch

Global VP of Solutions Consulting | Botify

Matthew O'Such

Matthew O'Such

VP SEO & Digital Marketing| Getty Images

Barry Schwartz

Barry Schwartz

CEO | RustyBrick

Gerry White

Gerry White

VP of Growth, SEO specialist | Mirador Local

Evan Kaeding

Evan Kaeding

Global Director of Solution Engineering | Supermetrics

Justin Trout

Justin Trout

Commercial Customer Success Manager | AB Tasty

Craig Harkins

Craig Harkins

Director of SEO and Content| Apartments.com at CoStar Group

Corentin Mirande

Corentin Mirande

Head of International Development | Semji

Kevin Indig

Kevin Indig

Growth Advisor

Stephan Bajaio

Stephan Bajaio

CEO, Co-Founder | VibeLogic

Adelle Kehoe

Adelle Kehoe

Director of Content Marketing | Similarweb

Sarah Presch

Sarah Presch

Digital Marketing Director | Dragon Metrics

Nick Stratton

Nick Stratton

Ent. Customer Success Manager | AB Tasty

Nicolas Nguyen

Nicolas Nguyen

Co-founder and SEO expert | Semji

What our attendees thought of SEO Square

Selim Dahmani

Content Marketing Manager at Hubspot

Although the event is virtual, there is a real exchange with the audience. By bringing together mature profiles on SEO & Content subjects, SEO Square makes it possible to collect very expert advice.

Olivier Amici

Marketing Manager at Semrush

SEO Square is a must-attend event! It is a real pleasure for us to participate in it and to be a regular partner there. This is the online SEO event not to be missed. We find quality speakers with inspiring and tips-filled conferences!

Sophie D.

Web editorial manager at GRDF

Very enriching and very pleasant exercise for us, it was a pleasure! The presentation was well organized and the speech well structured to propose a fluid and coherent sharing.

They supported this second US edition of SEO Square

 


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