Why you have been thinking E-A-T
all wrong
Lily Ray Conference 

We all know that the Google algorithm updates continually. Lily will break down what you need to know regarding E-A-T, what Google is asking for, and any recent changes you should be aware of. Lily will offer insights based on years of experience and will show you how E-A-T currently plays into Google’s algorithm, and how that impacts websites they have maintained. Learn practical tips to enhance E-A-T compliance for both small and large websites and brands.